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Alex Fenton

3PUBLICATIONS

7CO-AUTHORS

BiomechanicsConsumer behaviour

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Publications (3)

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|Mar 29, 2024

The Influence of Joe Wicks on Physical Activity During the COVID-19 Pandemic: Thematic, Location, and Social Network Analysis of X Data.

Wasim Ahmed, Opeoluwa Aiyenitaju, Simon Chadwick

|Nov 25, 2022

How to Use the Six-Step Digital Ethnography Framework to Develop Buyer Personas: The Case of Fan Fit.

Alex Fenton, Aleksej Heinze, McVal Osborne

|Jul 27, 2022

Football Fandom as a Platform for Digital Health Promotion and Behaviour Change: A Mobile App Case Study.

Alex Fenton, Anna Mary Cooper-Ryan, Mariann Maz Hardey

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Frequent Collaborators

3 joint publications

Wasim Ahmed

2 joint publications

Mariann Maz Hardey

1 joint publications

Anna Mary Cooper-Ryan

1 joint publications

Aleksej Heinze

1 joint publications

McVal Osborne

1 joint publications

Opeoluwa Aiyenitaju

1 joint publications

Simon Chadwick

Frequent Collaborators

3 joint publications

Wasim Ahmed

2 joint publications

Mariann Maz Hardey

1 joint publications

Anna Mary Cooper-Ryan

1 joint publications

Aleksej Heinze

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