Mario Graff

1PUBLICATIONS
3CO-AUTHORS
Pricing (incl. consumer value estimation)
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Publications (1)

|Oct 12, 2019
Liking Product Landscape: Going Deeper into Understanding Consumers' Hedonic Evaluations.

Claudia N Sánchez, Julieta Domínguez-Soberanes, Héctor B Escalona-Buendía

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