Thi Thuy An Ngo

5PUBLICATIONS
8CO-AUTHORS
Economic models and forecastingConsumer-oriented product or service developmentVisual effectsTextile and fashion designFood packaging, preservation and processing
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Publications (5)

|Jul 10, 2025
How perceived eWOM in visual form influences online purchase intention on social media: A research based on the SOR theory.

Chi Thanh Bui, Thi Thuy An Ngo, Huynh Khanh Long Chau

|Jun 11, 2025
Uncovering the influence of social media marketing activities on Generation Z's purchase intentions and eWOM for organic cosmetics.

Gia Khuong An, Thi Thuy An Ngo

|May 05, 2025
Analyzing the role of customers' experiences and emotional responses in shaping Generation Z's impulse buying behavior on Shopee video platform.

Thi Thuy An Ngo, Hoang Lan Thanh Nguyen, Ho Truc Anh Mai

|Dec 11, 2024
Factors influencing Generation Z's intention to purchase sustainable clothing products in Vietnam.

Thi Thuy An Ngo, Chi Hai Vo, Ngoc Lien Tran

|Oct 02, 2024
Impacts of knowledge and trust on consumer perceptions and purchase intentions towards genetically modified foods.

Thi Thuy An Ngo, Thi Yen Nhi Phan, Thi Ngoc Trang Le

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Frequent Collaborators

1 joint publications

Thi Yen Nhi Phan

1 joint publications

Thi Ngoc Trang Le

1 joint publications

Chi Hai Vo

1 joint publications

Khanh Vy Nguyen