Wilfredo Ruiz-García

2PUBLICATIONS
9CO-AUTHORS
Marketing theoryConsumer behaviour
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Publications (2)

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|Apr 14, 2026
From Social Media Content to Value Co-Creation: Role of Environmental Attitude, Environmental Knowledge, and Green Truth.

Gabriel Usiña-Báscones, Nelson Carrión-Bósquez, Mayra Samaniego-Arias

|Jan 23, 2024
Advertising and Eco-Labels as Influencers of Eco-Consumer Attitudes and Awareness-Case Study of Ecuador.

Nelson Carrión-Bósquez, Iván Veas-González, Franklin Naranjo-Armijo

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Frequent Collaborators

2 joint publications

Nelson Carrión-Bósquez

2 joint publications

Oscar Ortiz-Regalado

1 joint publications

Iván Veas-González

1 joint publications

Wilson Guerra-Regalado

1 joint publications

Cristian Vidal-Silva

1 joint publications

Gabriel Usiña-Báscones

1 joint publications

Mayra Samaniego-Arias

1 joint publications

Rubén Marchena-Chanduvi

1 joint publications

Wilson Zambrano-Vélez

Frequent Collaborators

2 joint publications

Nelson Carrión-Bósquez

2 joint publications

Oscar Ortiz-Regalado

1 joint publications

Iván Veas-González

1 joint publications

Wilson Guerra-Regalado

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