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Arda Yücel

1PUBLICATIONS

6CO-AUTHORS

Media industry studies

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Publications (1)

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|Feb 23, 2024

A Comprehensive Framework for Measuring the Immediate Impact of TV Advertisements: TV-Impact.

Afra Arslan, Koray Tecimer, Hacer Turgut

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Afra Arslan

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Koray Tecimer

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Hacer Turgut

1 joint publications

Ömür Bali

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Gülfem Isiklar Alptekin

1 joint publications

Günce Keziban Orman

Frequent Collaborators

1 joint publications

Afra Arslan

1 joint publications

Koray Tecimer

1 joint publications

Hacer Turgut

1 joint publications

Ömür Bali

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