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Psicología: el rojo mejora el rendimiento humano en concursos

Russell A Hill1, Robert A Barton

  • 1Evolutionary Anthropology Research Group, University of Durham, Durham DH1 3HN, UK. r.a.hill@durham.ac.uk

Nature
|May 20, 2005
PubMed
Resumen

El uso de rojo aumenta las posibilidades de ganar concursos físicos en humanos, similar a su efecto en animales. Esto sugiere que el color influye en la competencia y destaca la necesidad de considerar el color de la ropa deportiva para el juego limpio en los deportes.

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