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Summary
This study explores how perceived benefits influence information system purchasing decisions. It reveals executives
Area of Science:
- Information Systems
- Decision Sciences
- Organizational Behavior
Background:
- The psychology of information system (IS) acquisition is complex, involving various factors beyond mere technical specifications.
- Understanding the role of perceived benefits is crucial for both vendors and buyers in the IS market.
- Previous research has explored the impact of benefits, but a comprehensive analysis of their psychological influence on the buying decision is needed.
Purpose of the Study:
- To investigate the psychological impact of perceived benefits on the information system buying decision.
- To determine if information system success is correlated with the achievement of promoted benefits.
- To analyze the relative importance of qualitative versus quantitative benefits in the IS acquisition process.
Main Methods:
- A large-scale survey was conducted involving approximately 3,000 executives.
- Data was collected on their perceptions of various benefits associated with information systems.
- Statistical analysis was employed to examine the relationship between benefit perception and the buying decision, as well as system success.
Main Results:
- The study found that both qualitative and quantitative benefits significantly influence the psychology of the information system buying decision.
- Achieving promoted benefits is strongly associated with perceived information system success.
- Executives place considerable importance on both types of benefits, with specific weightings varying based on organizational context and system type.
Conclusions:
- Perceived benefits are a key psychological driver in the information system acquisition process.
- Aligning promoted benefits with actual delivered value is critical for ensuring perceived system success.
- A balanced consideration of both qualitative and quantitative benefits is essential for effective information system procurement.