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Annual reports can help recruitment. Three examples target medical staff
Profiles in Healthcare Marketing
|February 24, 2001
Insights
Annual reports can be effective recruitment tools. Dana-Farber Cancer Institute, New York Methodist Hospital, and Holy Name Hospital were recognized for their outstanding recruiting annual reports.
Area of Science:
- Healthcare Administration
- Human Resources Management
- Medical Communications
Background:
- Annual reports are crucial for healthcare organizations.
- Effective recruitment is vital for hospital staffing.
- Showcasing organizational strengths can attract top talent.
Purpose of the Study:
- To identify outstanding annual reports used as recruitment tools.
- To recognize healthcare institutions excelling in using reports for talent acquisition.
Main Methods:
- Review of annual reports submitted for a specific award category.
- Evaluation based on recruitment effectiveness and content quality.
Main Results:
- Dana-Farber Cancer Institute awarded first place for its recruitment-focused annual report.
- New York Methodist Hospital received second place.
- Holy Name Hospital secured third place.
Conclusions:
- Outstanding annual reports can significantly enhance recruitment efforts in healthcare.
- Hospitals can leverage annual reports as strategic tools for attracting and hiring qualified personnel.
Abstract:
Some annual reports become outstanding as recruiting tools. The winners in this category are: Dana-Farber Cancer Institute, Boston, Mass., first place; New York Methodist Hospital, Brooklyn, N.Y., second place; and Holy Name Hospital, Teaneck, N.J., third place.