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Methods to Test Visual Attention Online
Published on: February 19, 2015
Web based fund raising: is anyone making any real money?
1Henley Management College, U.K.
Fund Raising Management
|February 9, 2002
Abstract:
A larger number of non-profits are looking to establish a Web presence for the first time. The opportunity to reach a large number of potential consumers and/or donors with the organization's message has proved too tempting for many to ignore.
