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Restoring trust to managed care, Part 1: A focus on patients
1School of Health Administration and Policy, W P Carey College of Business, Arizona State University, Tempe, Ariz 85287-4506, USA. bradford.kirkman.liff@asu.edu
The American Journal of Managed Care
|February 25, 2003
Abstract:
Managed care organizations face distrust from patients, many of whom believe the organizations disregard their interests. To succeed in a market-driven healthcare system, managed care plans must work to restore that trust. A variety of strategies are presented to restore patient trust. The next 2 articles of this 3-part series will examine trust-building strategies targeted at physicians and public stakeholders.