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Using national alcohol screening day to deliver personalized feedback: a pilot study
Amber M Henslee1, Jessica G Irons, Jennifer M Day
1Auburn University, Alabama 36849, USA.
Journal of Drug Education
|May 31, 2007
Summary
National Alcohol Screening Day (NASD) mailings showed personalized feedback reduced maximum drinks consumed and improved peer perception. However, overall alcohol-related variables did not differ between groups, indicating more research on effective feedback is needed.
Area of Science:
- Public Health
- Addiction Medicine
- Behavioral Science
Background:
- National Alcohol Screening Day (NASD) offers a method for identifying at-risk alcohol consumers.
- Delivering personalized feedback via mail is a potential strategy for intervention.
Purpose of the Study:
- To evaluate the effectiveness of personalized versus generic mail-delivered feedback following NASD screening.
- To determine if personalized feedback impacts alcohol consumption and perceptions.
Main Methods:
- At-risk participants from NASD were randomized into personalized or generic feedback groups.
- A 4-week follow-up assessed alcohol-related variables and perceptions.
Main Results:
- No significant group differences were found in overall alcohol-related variables.
- Participants receiving personalized feedback reported reduced maximum drinks per occasion.
- The personalized feedback group demonstrated a more accurate perception of peer alcohol consumption.
Conclusions:
- NASD can efficiently deliver mail-based feedback to individuals regarding their alcohol use.
- Personalized feedback may influence specific drinking behaviors and social norms perception.
- Further research is required to identify optimal feedback strategies for alcohol use reduction.
