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Unrealistic Optimism Bias01:30

Unrealistic Optimism Bias

Unrealistic optimism bias is the tendency to overestimate the likelihood of positive outcomes. This cognitive bias makes individuals believe they are less likely to experience failures, setbacks, or risks and more likely to succeed than others. For example, people may assume they are less prone to health issues, accidents, or financial struggles than their peers, even when they share similar risk factors.One key component of this bias is the above-average effect, where individuals perceive...
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Related Experiment Video

Updated: Jul 6, 2026

Using the Threat Probability Task to Assess Anxiety and Fear During Uncertain and Certain Threat
11:18

Using the Threat Probability Task to Assess Anxiety and Fear During Uncertain and Certain Threat

Published on: September 12, 2014

Unrealistic optimism and event threat.

Ron S Gold1

  • 1Deakin University, Victoria, Australia. rongold@deakin.edu.au

Psychology, Health & Medicine
|March 20, 2008
PubMed
Summary
This summary is machine-generated.

People often display unrealistic optimism, believing they face less risk than others. This study shows that higher perceived threat increases this optimism, especially when personal risk is considered first.

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Last Updated: Jul 6, 2026

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Area of Science:

  • Psychology
  • Health Behavior
  • Cognitive Bias

Background:

  • Unrealistic optimism (UO) is the tendency to underestimate personal risk for negative events.
  • This bias may stem from a motivational need for self-reassurance when facing perceived threats.

Purpose of the Study:

  • To investigate if perceived event threat influences unrealistic optimism.
  • To examine the moderating role of question order on the relationship between event threat and UO.

Main Methods:

  • A study with 148 students assessed perceptions of heart disease risk.
  • Participants were exposed to either low-threat or high-threat information about diet-related heart disease.
  • Own risk and average risk perceptions were measured, with counterbalanced question order.

Main Results:

  • Event threat significantly interacted with question order.
  • UO increased with higher event threat, but only when participants rated their own risk before the average risk.
  • When average risk was assessed first, event threat did not affect UO.

Conclusions:

  • Motivational factors, specifically the need for reassurance, appear to drive UO.
  • Health education strategies should consider the impact of perceived threat and question framing on risk perception.