The stability of individual response styles.

Bert Weijters1, Maggie Geuens, Niels Schillewaert

  • 1Department of Marketing, Vlerick Leuven Gent Management School, Reep 1, B-9000 Ghent, Belgium. bert.weijters@vlerick.be

Psychological Methods
|March 17, 2010
PubMed
Summary

Individual response styles in surveys show significant stability over time, with demographics explaining a small portion. Understanding these stable patterns is crucial for improving longitudinal survey data validity.

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