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Updated: Jun 14, 2026

A Method to Test the Efficacy of Handwashing for the Removal of Emerging Infectious Pathogens
Published on: June 7, 2017
Spreading the handwashing message: an alternative to traditional media campaigns
Laura Rosen1, David Brody, David Zucker
1Department of Health Promotion, Tel Aviv University, Tel Aviv, Israel. rosenl@post.tau.ac.il
Abstract:
Schools are a natural place from which to disseminate health messages to the community. Sending an entertaining handwashing video home with preschoolers as a component of a school-based program yielded impressive degrees of penetration and reach among families; consequently, this strategy offers a promising alternative to traditional media campaigns.
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