Nicotine dependence as a moderator of a quitline-based message framing intervention

Lisa M Fucito1, Amy E Latimer, Shannon Carlin-Menter

  • 1Yale University School of Medicine, Department of Psychiatry, New Haven, CT 06511, USA. lisa.fucito@yale.edu

Summary

Gain-framed messages may improve smoking cessation outcomes for highly nicotine-dependent individuals. This study found that gain-framed messages, compared to standard care, led to more consistent results across different nicotine dependence levels.

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