Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Association Areas of the Cortex01:21

Association Areas of the Cortex

Association areas are regions of the cerebral cortex that do not have a specific sensory or motor function. Instead, they integrate and interpret information from various sources to enable higher cognitive processes such as memory, learning, and decision-making. Some key association areas include the following:
Prefrontal Association Area: This area is located in the frontal lobe and is involved in planning, decision-making, and moderating social behavior. It connects with primary motor areas,...
Facial Feedback Hypothesis01:24

Facial Feedback Hypothesis

Charles Darwin proposed that facial expressions are an evolutionary adaptation for communication. He argued that these expressions are not influenced by culture but are universal across species. For example, a snarling expression with exposed teeth signals a threat in many animals, including humans. Darwin also suggested that displaying an emotion can intensify the feeling. Smiling, for example, could enhance one's sense of happiness. This idea laid the foundation for understanding the role of...
Parallel Processing01:20

Parallel Processing

The brain processes sensory information rapidly due to parallel processing, which involves sending data across multiple neural pathways at the same time. This method allows the brain to manage various sensory qualities, such as shapes, colors, movements, and locations, all concurrently. For instance, when observing a forest landscape, the brain simultaneously processes the movement of leaves, the shapes of trees, the depth between them, and the various shades of green. This enables a quick and...
Self-Evaluation: Self-Enhancement and Self-Verification03:00

Self-Evaluation: Self-Enhancement and Self-Verification

Social psychologists have documented that feeling good about ourselves and maintaining positive self-esteem is a powerful motivator of human behavior (Tavris & Aronson, 2008). In the United States, members of the predominant culture typically think very highly of themselves and view themselves as good people who are above average on many desirable traits (Ehrlinger, Gilovich, & Ross, 2005). Often, our behavior, attitudes, and beliefs are affected when we experience a threat to our...
Prosopagnosia01:24

Prosopagnosia

Prosopagnosia, also known as face blindness, is the inability to recognize faces. In severe cases, individuals with prosopagnosia may not recognize close family members, including parents and spouses, by their faces. For instance, someone with prosopagnosia might walk past their child in a crowd, only realizing their mistake upon noticing their child's distinctive backpack or favorite jacket. Prosopagnosia specifically impairs facial recognition, while the recognition of other objects or...
Nonconscious Mimicry01:13

Nonconscious Mimicry

Nonconscious mimicry occurs when individuals alter their mannerisms to match the behaviors and expressions of those nearby, without intention.

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Listening to a Consonant Chord Progression during Live Face-to-Face Gaze Enhances Neural Activity in Social Systems.

The Journal of neuroscience : the official journal of the Society for Neuroscience·2026
Same author

Investigating face processing in online interactions via UK-US hyperscanning using fNIRS.

Imaging neuroscience (Cambridge, Mass.)·2026
Same author

Environmental effects on inter-brain coupling: a systematic review.

Frontiers in human neuroscience·2025
Same author

Separable processes for live "in-person" and live "zoom-like" faces.

Imaging neuroscience (Cambridge, Mass.)·2025
Same author

Spatiotemporal processing of real faces is modified by visual sensing.

NeuroImage·2025
Same author

Deep multimodal representations and classification of first-episode psychosis via live face processing.

Frontiers in psychiatry·2025

Related Experiment Video

Updated: Jun 5, 2026

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation
06:53

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation

Published on: March 1, 2017

Self-face enhances processing of immediately preceding invisible faces.

Alessia Pannese1, Joy Hirsch

  • 1Functional MRI Research Center, Columbia University, Neurological Institute B41, 710 W. 168th Street, New York, NY 10032, USA. ap2215@columbia.edu

Neuropsychologia
|December 21, 2010
PubMed
Summary

The self-face amplifies processing of subliminal information, enhancing attention. This self-face effect, observed via functional MRI adaptation, involves a fronto-parietal network, suggesting top-down amplification of task-relevant stimuli.

More Related Videos

Holistic Facial Composite Creation and Subsequent Video Line-up Eyewitness Identification Paradigm
09:49

Holistic Facial Composite Creation and Subsequent Video Line-up Eyewitness Identification Paradigm

Published on: December 24, 2015

Conscious and Non-conscious Representations of Emotional Faces in Asperger's Syndrome
08:31

Conscious and Non-conscious Representations of Emotional Faces in Asperger's Syndrome

Published on: July 31, 2016

Related Experiment Videos

Last Updated: Jun 5, 2026

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation
06:53

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation

Published on: March 1, 2017

Holistic Facial Composite Creation and Subsequent Video Line-up Eyewitness Identification Paradigm
09:49

Holistic Facial Composite Creation and Subsequent Video Line-up Eyewitness Identification Paradigm

Published on: December 24, 2015

Conscious and Non-conscious Representations of Emotional Faces in Asperger's Syndrome
08:31

Conscious and Non-conscious Representations of Emotional Faces in Asperger's Syndrome

Published on: July 31, 2016

Area of Science:

  • Cognitive Neuroscience
  • Social Neuroscience

Background:

  • The self-face is a highly salient stimulus.
  • Behavioral studies suggest self-face processing enhances adjacent subliminal stimuli.
  • The neural mechanisms underlying this self-related modulation remain unclear.

Purpose of the Study:

  • To investigate the neural basis of self-face induced signal amplification.
  • To examine how the self-face modulates processing of subliminal stimuli using functional MRI adaptation.
  • To explore the role of a bilateral fronto-parietal network in self-related processing.

Main Methods:

  • Used functional MRI (fMRI) adaptation with masked priming.
  • Subjects performed a gender-categorization task on self- and non-self faces.
  • Manipulated task-congruent and task-incongruent prime-target face pairs (17 ms subliminal primes).

Main Results:

  • A bilateral fronto-parietal network showed repetition suppression for task-congruent subliminal primes when the target was a self-face.
  • This effect was not observed for non-self target faces.
  • Indicates subliminal stimuli access high-level processing in the presence of the self-face.

Conclusions:

  • The self-face triggers top-down amplification of task-relevant subliminal information.
  • High salience of the self-face effectively focuses attention on relevant stimuli.
  • Neural evidence supports enhanced processing of subliminal information modulated by self-representation.