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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Generating news media interest in tobacco control; challenges in an advanced policy environment

Ross MacKenzie1, Simon Chapman

  • 1Faculty of Science, Macquarie University,New South Wales.

Health Promotion Journal of Australia : Official Journal of Australian Association of Health Promotion Professionals
|October 24, 2012
PubMed
Abstract

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