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Unraveling Uses and Effects of an Interactive Health Communication System
Jeong Yeob Han1, Robert P Hawkins, Bret R Shaw
1Department of Telecommunications, Grady College of Journalism and Mass Communication, University of Georgia, 120 Hooper Street, Athens, GA 30602.
Abstract:
By developing a number of measures distinguishing amount, type of content, and when and how that content is used, the current study revealed effective patterns of use that are associated with quality of life benefits during an eHealth intervention. Results generally suggest that the benefits depend on how a patient uses the system, far more than on sheer amount of exposure or even what type of content is chosen. The next generation of eHealth system should focus on providing new and varying content over time, but even more on encouraging intensity of use and long-term commitment to the system.
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