Related Experiment Video
Updated: May 9, 2026

Highlighting and Reducing the Impact of Negative Aging Stereotypes During Older Adults' Cognitive Testing
Published on: January 24, 2020
Countering the stereotype of the unpopular patient
1Advancing healthcare practice, Faculty of Health and Social Care, The Open University, Milton Keynes. altanprice@talktalk.net
Abstract:
Labelling theory and Stockwell's seminal work on the unpopular patient can help inform nurses' interactions with patients in the modern healthcare system. Today, older patients might be deemed unpopular because of their perceived personality, attitudes or communication, and because their needs fit poorly with the service available to them. These, and other factors, such as staffing levels, length of hospital stays, and patients' expectations as consumers, help to influence what defines an unpopular patient.
More Related Videos
06:28E-Patient Counseling Trial (E-PACO): Computer Based Education versus Nurse Counseling for Patients to Prepare for Colonoscopy
Published on: August 1, 2019
09:55Bridging the Technology Divide in the COVID-19 Era: Using Virtual Outreach to Expose Middle and High School Students to Imaging Technology
Published on: September 28, 2022
Related Concept Videos
Stereotypes, Prejudice, and Discrimination
Regression Toward the Mean
Stereotype Threat and Self-fulfilling Prophecies
The Placebo Effect
Stereotype Content Model
Obedience