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Absorptive capacity, technological innovation, and product life cycle: a system dynamics model
Bo Zou1, Feng Guo1, Jinyu Guo1
1School of Management, Harbin Institute of Technology, 92 West Dazhi Street, Nan Gang District, Harbin, 150001 China.
Firms
Area of Science:
- Business Management
- Innovation Studies
- System Dynamics
Background:
- Limited frameworks exist for analyzing dynamic absorptive capacity.
- Past research highlights absorptive capacity's dynamic nature.
- A system-dynamics model is proposed to integrate absorptive capacity, innovation, and product life cycle (PLC).
Purpose of the Study:
- To develop a comprehensive analytical framework for dynamic absorptive capacity.
- To model the feedback loop between absorptive capacity, technological innovation, and product life cycle (PLC).
- To investigate how firms can optimize management policies for different PLC stages.
Main Methods:
- System-dynamics modeling based on interviews with 24 Chinese firms.
- Simulation analysis to explore the interplay of absorptive capacity, technological innovation, and PLC.
- Sensitivity analysis on key variables affecting absorptive capacity and innovation.
Main Results:
- Product life cycle (PLC) significantly influences absorptive capacity dynamics.
- Absorptive capacity peaks during the growth stage of the PLC.
- Market demand is the primary driver for technological innovation across PLC stages.
- External knowledge network, R&D period, and knowledge diversity impact absorptive capacity and innovation most during growth and maturity stages.
Conclusions:
- Firms should tailor management strategies to enhance absorptive capacity and innovation performance according to their PLC stage.
- Understanding the feedback loop between absorptive capacity, innovation, and PLC is crucial for strategic management.
- The study offers actionable insights for optimizing firm performance through dynamic absorptive capacity management.
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