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Mindless Computing: Designing Technologies to Subtly Influence Behavior.

Alexander T Adams1, Jean Costa1, Malte F Jung1

  • 1Information Science Cornell University.

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|October 9, 2018
PubMed
Summary
This summary is machine-generated.

Mindless Computing offers a new approach to persuasive technology, reducing reliance on user motivation and ability. This method leverages psychological and behavioral economics principles for effective behavior change technology design.

Keywords:
Behavior ChangeH.5.m Information InterfacesMindlessNudgingPersuasive TechnologyPresentation: MiscSubconsciousSubliminalSystem 1System 2

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Area of Science:

  • Human-Computer Interaction
  • Behavioral Science
  • Psychology

Background:

  • Persuasive technologies aim to influence user behavior.
  • Current designs often fail due to reliance on variable user motivation and ability.

Purpose of the Study:

  • Introduce Mindless Computing as a novel persuasive technology design approach.
  • Explore leveraging fast, automatic mental processes for behavior change.

Main Methods:

  • Systematic review of existing persuasive technologies.
  • Development and pilot testing of two "mindless" technology examples.

Main Results:

  • Most current persuasive technologies overlook fast, automatic mental processes.
  • Pilot studies of mindless technologies yielded encouraging results.

Conclusions:

  • Mindless Computing presents a promising avenue for behavior change technology.
  • Designers can create systems less dependent on user motivation and ability.