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Published on: January 24, 2020
Consumer Fraud: Older People's Perceptions and Experiences
Michal Segal1, Israel Issi Doron2, Sagit Mor2
1Department of Social Work, Tel-Hai College , Upper Galilee, Israel.
Older adults face unique challenges as consumers, especially concerning fraud. This study explores their experiences and offers policy recommendations to enhance consumer protection for seniors.
Area of Science:
- Gerontology
- Consumer Studies
- Sociolegal Studies
Background:
- Growing need to address the rights of older people as consumers.
- Vulnerability of older adults to consumer fraud.
- Limited understanding of older consumers' lived experiences.
Purpose of the Study:
- To capture perceptions and meanings of older consumers' experiences.
- To investigate experiences related to consumer fraud.
- To inform policy for enhanced protection of older consumers.
Main Methods:
- Qualitative-phenomenological methodology.
- Semi-structured, open-ended interviews.
- 16 older consumers in Israel were interviewed.
Main Results:
- Distinctive aspects of aging impact consumer experiences (physical, cognitive).
- Social responses to aging influence consumer behavior.
- Family involvement is crucial in decision-making and support.
Conclusions:
- Older consumers' experiences are shaped by aging characteristics and social context.
- Policy recommendations are needed for older consumer protection.
- Targeted interventions for older adults, families, professionals, and the legal system are proposed.
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