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Published on: September 28, 2018
Factors Predicting Willingness to Share COVID-19 Misinformation
Emilio J C Lobato1, Maia Powell2, Lace M K Padilla1
1Department of Cognitive and Information Sciences, University of California - Merced, Merced, CA, United States.
Political beliefs, especially social dominance orientation (SDO), predict sharing COVID-19 misinformation online. This research helps profile individuals spreading false scientific information and model its diffusion.
Area of Science:
- Social Psychology
- Computational Social Science
- Information Science
Background:
- The rapid spread of misinformation regarding the COVID-19 pandemic poses a significant public health challenge.
- Understanding the psychological and social factors influencing the dissemination of false information is crucial for developing effective countermeasures.
Purpose of the Study:
- To investigate individual differences in political orientation, social dominance orientation (SDO), traditionalism, conspiracy ideation, and attitudes toward science as predictors of willingness to share COVID-19 misinformation online.
- To identify socio-cognitive profiles of individuals who contribute to the spread of scientific misinformation.
Main Methods:
- A preregistered exploratory survey was conducted.
- Statistical analyses were employed to identify patterns and models of individual differences predicting misinformation sharing.
Main Results:
- Two distinct models of individual differences were identified, predicting the willingness to share misinformation on social media.
- Political beliefs, particularly SDO, played a significant role in predicting the sharing of misinformation, especially conspiracy theories related to COVID-19.
Conclusions:
- The study contributes to a socio-cognitive profile of individuals acting as vectors for scientific misinformation.
- Findings can inform computational models for understanding and mitigating misinformation diffusion online.
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