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Rural young males' acceptance & receptiveness to technology-based interventions for dating violence prevention: A
Chuka N Emezue1, Maithe Enriquez2, Debbie S Dougherty3
1Rush University College of Nursing, Department of Women, Children and Family Nursing Chicago, IL, USA.
Rural young men face unique challenges in accessing dating violence support. Technology-based interventions show promise for prevention and healthy relationship promotion, addressing resource scarcity and masculinity barriers.
Area of Science:
- Public Health
- Sociology
- Psychology
Background:
- Rural youth experience higher rates of teen dating violence (TDV) compared to urban counterparts.
- Young rural men face specific sociocultural barriers to seeking help for dating abuse.
- Technology-based interventions offer a confidential alternative to traditional support services.
Purpose of the Study:
- To investigate the acceptability of technology-based interventions for TDV prevention among rural young males.
- To identify rural young males' preferences for intervention content and features.
- To understand facilitators and obstacles to technology-based TDV intervention uptake in rural settings.
Main Methods:
- Qualitative study involving online focus groups (n=14) and phone interviews (n=13) with rural young males.
- Participants stratified by age (15-17 and 18-24 years).
- Data analyzed using Qualitative Description (QD) guided by the Unified Theory of Acceptance and Use of Technology (UTAUT).
Main Results:
- Identified a scarcity of useful resources for TDV prevention in rural areas.
- Highlighted socio-structural challenges, including rural-specific barriers and masculinity norms that impede help-seeking.
- Detailed participants' desired functionality and design features for technology-based interventions.
Conclusions:
- Technology-based interventions can address barriers to TDV prevention for rural young males.
- Pragmatic recommendations for developing effective, accessible digital tools are provided.
- Further research should focus on tailoring interventions to the unique needs of rural youth.
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