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Arena-Anchored Urban Development Projects and the Visitor Economy.
Taryn Barry1, Daniel S Mason1, Robert Trzonkowski1
1Faculty of Kinesiology, Sport, and Recreation, University of Alberta, Edmonton, AB, Canada.
Frontiers in Sports and Active Living
|July 8, 2022
Summary
Arena-anchored urban development projects can boost a city's visitor economy. Strategic placemaking, by bundling diverse amenities with sports arenas, is key to successful economic development and increased tourism.
Area of Science:
- Urban Planning
- Tourism Economics
- Sports Management
Background:
- Cities utilize urban infrastructure projects for development.
- Arena-anchored development, using sports teams as anchors, is a common strategy in North American cities.
- Increasing visitation is a method for relocating economic activity.
Purpose of the Study:
- To examine how arena-anchored projects and professional sports teams integrate into a city's tourism economy.
- To explore the role of the visitor economy in arena-anchored urban development.
Main Methods:
- Multi-case study design.
- Data collected from two cities: Columbus, Ohio, and Detroit, Michigan.
- In-person interviews with city leaders (Columbus, n=9; Detroit, n=10) and content analysis using inductive and deductive coding.
Main Results:
- Successful visitor economy growth through arena-anchored development requires planned placemaking.
- Bundling diverse amenities strategically is crucial for this development model.
- Findings offer insights for cities considering arena development projects.
Conclusions:
- Arena-anchored urban development can be enhanced by integrating diverse civic amenities.
- Strategic placemaking is vital for leveraging sports arenas to support the local visitor economy.
- This approach provides valuable feedback for urban planners and economic developers.
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