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Encouraging (Nudging) People to Increase Their Fluid Intake.

Charles Spence1

  • 1Crossmodal Research Laboratory, Oxford University, Oxford OX2 6GG, UK.

Nutrients
|June 28, 2023
PubMed
Summary
This summary is machine-generated.

Many people are not adequately hydrated. This review explores nudges to increase water intake, noting the lack of sensory cues compared to food and suggesting strategies for better hydration.

Keywords:
hydrationmultisensorynudgingsensory marketingthirst

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Area of Science:

  • Behavioral Science
  • Nutrition Science
  • Public Health

Background:

  • Self-reported data indicates widespread inadequate hydration among consumers.
  • The concept of 'visual hunger' for food is well-established, but hydration cues lack similar sensory distinctiveness.
  • Modern lifestyles, including prolonged exposure to warm indoor environments, may increase hydration needs.

Purpose of the Study:

  • To review methods for encouraging increased water consumption.
  • To explore the differences between satiety and thirst regulation.
  • To identify potential strategies for improving public hydration levels.

Main Methods:

  • Narrative historical review of existing literature and concepts.
  • Analysis of consumer behavior related to food and fluid intake.
  • Exploration of sensory cues and their influence on consumption.

Main Results:

  • Unlike food, hydration cues do not strongly capture sensory attention.
  • Individuals often stop drinking before adequate hydration, unlike overconsumption seen with food satiety cues.
  • Environmental factors like indoor temperature may worsen hydration deficits.

Conclusions:

  • Behavioral nudges can be employed to promote increased water intake.
  • Understanding the psychological and physiological differences between hunger and thirst is crucial.
  • Targeted interventions are needed to address inadequate hydration, especially in warm environments.