Mothers In Motion Program: Implementation Process and Acceptability by Community.

Area of Science:

• Public Health
• Health Behavior Interventions
• Implementation Science

Background:

• Implementing lifestyle behavior programs in community settings presents challenges.
• The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) has utilized "Mothers In Motion" (MIM) client and train-the-trainer videos since 2015/2016.
• This study evaluates WIC personnel's acceptance of client videos for promoting healthy lifestyles.

Purpose of the Study:

• To describe the implementation processes of MIM client videos within WIC.
• To assess the acceptability of MIM client videos among WIC personnel.
• To identify factors influencing the successful implementation of lifestyle behavior programs.

Main Methods:

• Utilized the Framework for Adaptation and Modifications to Evidence-Based Implementation Strategies (FRAME-IS).
• Conducted semi-structured interviews with 15 WIC personnel.
• Performed qualitative analysis to identify implementation themes.

Main Results:

• Facilitators included targeting the audience and families, addressing daily challenges, and ease of implementation.
• Compatibility with daily practice was crucial for successful adoption.
• Online video formats aided implementation, whereas DVD formats posed challenges.

Conclusions:

• Future lifestyle interventions should involve the target audience and their families.
• Prioritizing ease of implementation and compatibility with existing practices is recommended.
• Findings offer insights for community-based health behavior program implementation.