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Area of Science:

  • Public Health
  • Behavioral Science
  • Sociology

Background:

  • Alcohol-related sexual violence is a significant issue on college campuses.
  • This includes sexual coercion, nonconsensual sexual contact, and rape.

Purpose of the Study:

  • To gather college students' input on content for a text-message-based harm reduction intervention.
  • The intervention aims to address both alcohol use and its connection to sexual violence risk.

Main Methods:

  • A qualitative thematic study was conducted.
  • Focus groups and individual interviews were used to collect data from 61 college students.
  • Data collection occurred between February 2019 and July 2020.

Main Results:

  • Participants found text messaging an effective delivery method for harm reduction information.
  • Students preferred content focusing on individual strategies over collaborative ones.
  • Content phrased as suggestions or questions was favored over declarative statements.
  • While most recognized the importance of consent and sexual health information, some male participants did not.
  • Condensing information on consent within the context of drinking and relationships presented a challenge.

Conclusions:

  • Student feedback indicates a need for tailored content in text-message-delivered harm reduction interventions.
  • Addressing the complexities of rape culture and consent in messaging requires careful consideration of student preferences and experiences.
  • Interventions should prioritize brevity and actionable strategies relevant to individual students.