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From green orientation to sustainable outcomes: Exploring employee creativity and AI-driven psychological mechanisms

Xue Yang1, Li Yan2, Darwina Arshad3

  • 1Congqing College of Humanities, Science &Technology, China; Lyceum of the Philippines University (Batangas), Philippines.

Acta Psychologica
|August 5, 2025
PubMed

Keywords:
AI-driven workplace supportEmerging marketsEmployee green creative behaviorGreen entrepreneurial orientationIndustry 4.0Resource orchestration theorySmall and medium enterprisesSustainability innovationSustainable performance

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