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Creating user-friendly resources for healthy food retail implementation - a case study.
Miranda R Blake1, Tara Boelsen-Robinson1, Tari Forrester-Bowling1
1Global Centre for Preventive Health and Nutrition, Institute for Health Transformation, Deakin University, Geelong, Vic, Australia.
Staff feedback on a Healthy Retail Toolkit emphasized the need for a clear business case, practical guidance, and troubleshooting tips. Recommendations focus on making resources more accessible and tailored to support healthy food retail policies.
Area of Science:
- Public Health Nutrition
- Health Promotion
- Food Retail Management
Background:
- Community food retail outlets play a crucial role in public health by influencing food choices.
- Small-to-medium enterprises in the food retail sector face challenges in implementing healthy food policies.
- Existing resources may not adequately support retailers in adopting healthier food offerings and promotions.
Purpose of the Study:
- To evaluate the usability and effectiveness of a Healthy Retail Toolkit with staff from Australian community food retail outlets.
- To gather feedback for improving the Toolkit and informing future resource development for healthy food retail initiatives.
- To provide actionable recommendations for supporting retailers in implementing healthy food policies.
Main Methods:
- Co-design of a Healthy Retail Toolkit involving retailers, public health practitioners, and researchers.
- Conducting interviews and focus groups with food outlet staff in Victoria, Australia.
- Utilizing a two-phase thematic analysis to synthesize feedback on Toolkit usability and resource development.
Main Results:
- Retail staff valued the step-by-step approach and found implementation support services helpful.
- Feedback highlighted the importance of accessible language, clear formatting, and practical case studies.
- Retailers requested a stronger emphasis on the 'business case' for healthy changes and more troubleshooting guidance.
Conclusions:
- Future resources should clearly articulate the business case for healthier food options.
- Step-by-step implementation guidance, practical tools, and case studies are essential for retailer support.
- Incorporating target audience feedback on content and format is critical for resource development effectiveness.
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