Related Experiment Video
Updated: Jan 10, 2026

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
Published on: September 27, 2019
Narcissism and Entrepreneurial Well-Being: The Moderating Role of Equity Ranking and Industry Attention
Yiran Liu1, Xiaoya Liang1, Chengying Zhang1
1School of Education, Tianjin University, Tianjin 300350, China.
Abstract:
Why do some entrepreneurs experience higher levels of well-being? While prior research has extensively investigated various determinants of entrepreneurial well-being, this study advances the literature by examining the unique role of narcissism in shaping entrepreneurs' well-being. We propose that a narcissistic personality-characterized by heightened self-focus and need for recognition-interacts with contextual factors to enhance well-being. Specifically, narcissistic entrepreneurs' well-being increases when equity ranking is high and industry attention is salient. Using a multi-method approach, combining survey data from 165 Chinese entrepreneurs with archival data, we demonstrate that narcissism positively predicts well-being, with effects amplified by both high equity ranking and industry attention. In doing so, this study contributes to research on well-being and narcissistic personality in entrepreneurial contexts.
More Related Videos
08:59The Other End of the Leash: An Experimental Test to Analyze How Owners Interact with Their Pet Dogs
Published on: October 13, 2017
06:39Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
Published on: August 28, 2017
Related Concept Videos
Factors Influencing Attraction VI: Personality Traits
Equity Theory
Dark Triad and Person Perception
Sources of Self-Esteem III: Social Comparison
Personality Disorders: Narcissistic and Avoidant
Characteristics of Narcissistic Personality Disorder
Narcissistic individuals exhibit an inflated sense of self-importance and an excessive need for admiration. They are often...
Self-Serving Bias