Enabling interactive knowledge mobilisation through the positive deviance (PD) approach for youth inclusion in Norway

Knowledge mobilisation concerns translating knowledge into action and bridging the gap between knowledge production and its apt utilisation in practice. Scholars have called for more interactive models that integrate different forms of knowledge through iterative collaboration among diverse actors. However, insights on how such interactive models function in practice are scarce. This article addresses this gap by examining how knowledge is mobilised during implementation of the positive deviance (PD) approach, a problem-solving approach involving diverse actors.

The article draws on an in-depth qualitative case study of a cross-sectoral project in six Norwegian municipalities, where PD was applied to address youth marginalisation. Data were generated through iterative PD processes involving practitioners, managers and stakeholders across sectors. Insights were gleaned on PD as an interactive strategy for knowledge mobilisation.

The findings show that PD enabled the identification and amplification of locally embedded practices, facilitated cross-sector collaboration, and contributed to shifts in participants' understandings of problems and solutions. Rather than relying on external expert knowledge, PD supported practice-driven learning and adaptive responses, resulting in interventions being perceived as more context-sensitive and sustainable.

The article argues that PD represents a promising strategy for interactive knowledge mobilisation by reconfiguring the relationship between evidence, policy and practice. It contributes to debates on co-creation and knowledge use by demonstrating how practice-based knowledge can act as a driver of change. Certain limitations related to institutional scalability are discussed. The findings have implications for research, policy and practice addressing complex social challenges.