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Journal of Personality and Social Psychology|September 29, 2015
It was(n't) me: Exercising restraint when choices appear self-diagnosticMaferima Touré-Tillery, Ayelet FishbachTrends in Cognitive Sciences|February 12, 2022
Can't wait or won't wait? The two barriers to patient decisionsAnnabelle R Roberts, Ayelet FishbachPsychological Science|November 13, 2009
The "name-ease" effect and its dual impact on importance judgmentsAparna A Labroo, Soraya Lambotte, Yan ZhangAnnual Review of Psychology|September 8, 2020
Trade-Offs in ChoiceFranklin Shaddy, Ayelet Fishbach, Itamar SimonsonJournal of Personality and Social Psychology|August 3, 2006
Subgoals as substitutes or complements: the role of goal accessibilityAyelet Fishbach, Ravi Dhar, Ying ZhangCurrent Opinion in Psychology|August 29, 2024
What do highly motivated people know? Balancing goals, prioritizing actionsAyelet Fishbach, Jiabi Wang, Ibitayo FadayomiJournal of Experimental Psychology. General|June 15, 2011
Pursuing goals with others: group identification and motivation resulting from things done versus things left undoneAyelet Fishbach, Marlone D Henderson, Minjung KooJournal of Experimental Psychology. General|November 9, 2020
Love is patient: People are more willing to wait for things they likeAnnabelle R Roberts, Franklin Shaddy, Ayelet FishbachPsychological Science|July 15, 2025
Adherence to Personal Resolutions Across Time, Culture, and Goal DomainsKaitlin Woolley, Laura M Giurge, Ayelet FishbachJournal of Personality and Social Psychology|July 19, 2019
The first-member heuristic: Group members labeled "first" influence judgment and treatment of groupsJanina Steinmetz, Maferima Touré-Tillery, Ayelet FishbachPageof 6