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Physician Executive|July 7, 1995
Clinical guidelines: a defense in medical malpractice suitsM M Costello, K M Murphy
Journal of Hospital Marketing|December 11, 1987
What is "effective" hospital advertising?M M Costello
Health Care Strategic Management|April 10, 1987
Hospital marketing revisitedM M Costello
Hospital & Health Services Administration|October 7, 1986
Caution: business opportunity aheadM M Costello
Health Care Strategic Management|December 11, 1985
Developing a diversification strategyM M Costello
Current Opinion in Immunology|February 1, 1991
Role of MHC and antigens in T-cell developmentK M Murphy
Current Opinion in Immunology|May 29, 1998
T lymphocyte differentiation in the peripheryK M Murphy
Clinical Techniques in Small Animal Practice|January 17, 2002
A review of techniques for the investigation of otitis externa and otitis mediaK M Murphy
Journal of Pediatric Nursing|February 1, 1990
Interactional styles of parents following the birth of a high-risk infantK M Murphy
Journal of Hospital Marketing|December 9, 1993
Making hospital advertisements more readable and more effectiveM M Costello, J A Bednarz
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