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Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
08:27

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Published on: September 27, 2019

Comparative effectiveness research: does the emperor have clothes?

Ian D Coulter1

  • 1University of California, Los Angeles, USA. coulter@rand.org

Alternative Therapies in Health and Medicine
|July 2, 2011
PubMed
Summary
This summary is machine-generated.

Comparative Effectiveness Research (CER) marks a new era for Complementary and Alternative Medicine (CAM). While CER focuses on real-world effectiveness and holistic care, it may unfairly prioritize certain evidence over others.

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Last Updated: May 31, 2026

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
08:27

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits

Published on: September 27, 2019

Area of Science:

  • Health Services Research
  • Integrative Medicine
  • Evidence-Based Practice

Background:

  • The American Recovery and Reinvestment Act of 2009 allocated significant funding for Comparative Effectiveness Research (CER).
  • Agencies like AHRQ and NIH, along with the National Center for Complementary Alternative Medicine, are actively funding CER initiatives.
  • CER addresses historical concerns for CAM researchers by focusing on effectiveness and holistic care, moving beyond traditional efficacy studies.

Purpose of the Study:

  • To evaluate the implications of the increased focus on Comparative Effectiveness Research (CER) for Complementary and Alternative Medicine (CAM).
  • To critically assess whether current CER funding and frameworks may inadvertently privilege certain types of evidence within CAM.

Main Methods:

  • Analysis of funding allocations for CER from the American Recovery and Reinvestment Act of 2009.
  • Review of research priorities and funding calls related to CER for CAM.
  • Critical evaluation of the CER framework's compatibility with holistic and individualized CAM practices.

Main Results:

  • CER represents a significant shift, emphasizing real-world effectiveness and allowing for holistic patient care, which aligns with CAM principles.
  • The current approach to CER may risk marginalizing or devaluing forms of evidence crucial to CAM, despite its potential benefits.

Conclusions:

  • The expansion of CER presents both opportunities and challenges for CAM research.
  • A critical perspective is necessary to ensure that CER frameworks support, rather than undermine, the diverse evidence base of CAM.