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Intrapreneurship: tapping employee creativity
E Marszalek-Gaucher1, V D Elsenhans
1University of Michigan Hospitals, Ann Arbor.
The Journal of Nursing Administration
|December 1, 1988
Abstract:
Seeking ways to produce new products, processes, and programs that would result in cost savings or increased revenue for nursing services and the institution, as well as attracting and retaining bright, creative nursing employees, the authors developed a pilot program to allow intrapreneurs to "run with" their ideas. The authors discuss the mechanics of their program development, implementation, and evaluation as well as examples of innovative projects under development by nursing employees.