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Challenges of and Solutions for Developing Tailored Video Interventions That Integrate Multiple Digital Assets to
Camilla Harshbarger1, Olivia Burrus2, Sivakumar Rangarajan3
1Division of HIV/AIDS Prevention, Centers for Disease Control and Prevention, Atlanta, GA, United States.
This tutorial guides researchers in creating tailored video-based digital health interventions. It addresses challenges in video integration and app development for enhanced user engagement in public health.
Area of Science:
- Digital health interventions
- Video-based health communication
- Mobile health technology
Background:
- Video is a versatile medium for digital health interventions.
- Advancements in mobile technology increase the likelihood of video-based interventions.
- Clinic waiting rooms offer opportunities for patient engagement with digital interventions.
Purpose of the Study:
- To provide a tutorial for designing and developing video-based tailored digital health interventions.
- To describe challenges and solutions using the Positive Health Check (PHC) app.
- To detail the development of an HIV behavioral counseling intervention using video.
Main Methods:
- Chronicle challenges and solutions in using video for engagement.
- Describe linking video databases with digital assets.
- Identify steps for building apps delivering tailored content.
Main Results:
- Enhanced user engagement through "video doctors," full-screen video, and streamlined scripts.
- Linked video clips and digital assets using script coding and flow diagrams.
- Streamlined app development with keyframes, agile methods, and data-driven tailoring.
Conclusions:
- Video-based digital health interventions are crucial for HIV prevention and treatment.
- Adoption of video interventions in clinical settings is ongoing.
- Challenges and solutions are transferable to other health areas.
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