Crowdfunding Curriculum Design Based on Outcome-Based Education

Area of Science:

• Business and Management
• Entrepreneurship Education

Background:

• Entrepreneurship education has historically neglected fund-raising strategies.
• Securing capital remains a significant hurdle for new ventures.
• Crowdfunding presents a novel solution for entrepreneurial funding, marketing, and distribution.

Purpose of the Study:

• To systematically review and organize existing crowdfunding literature.
• To design an output-based crowdfunding curriculum for entrepreneurs.
• To address the gap in scholarly research on entrepreneurship finance education.

Main Methods:

• Developing a semester-long curriculum focused on practical application.
• Integrating product development with the creation of a crowdfunding plan.
• Structuring the course around a crowdfunding plan competition.

Main Results:

• The study details the curriculum's teaching content, competition structure, and timeline.
• It provides a framework for experiential learning in entrepreneurship.
• The curriculum is designed to be adaptable and scalable for various educational settings.

Conclusions:

• A structured crowdfunding curriculum can effectively equip entrepreneurs with essential fund-raising skills.
• Output-based education, centered on practical projects, enhances learning outcomes in entrepreneurship.
• This approach bridges the gap between academic learning and real-world entrepreneurial challenges.