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The effect of color coding and layout coding on users' visual search on mobile map navigation icons.

Mengzhe Zhang1, Yong Gong1, Rong Deng2

  • 1Pan Tianshou College of Architecture, Arts and Design, Ningbo University, Ningbo, China.

Frontiers in Psychology
|December 30, 2022
PubMed
Summary

Optimizing mobile map navigation icons with color and layout coding significantly improves visual search efficiency and user experience. Regular color distribution and larger same-color areas enhance icon cognition and reduce search time.

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