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Towards Artificial Intelligence Augmenting Facilitation: AI Affordances in Macro-Task Crowdsourcing
Henner Gimpel1, Vanessa Graf-Seyfried2, Robert Laubacher3
1Research Center Finance & Information Management, University of Hohenheim - Digital Management, Fraunhofer FIT - Branch Business & Information Systems Engineering, Stuttgart, Germany.
Artificial intelligence (AI) can enhance macro-task crowdsourcing by supporting facilitation activities. This study identifies seven AI affordances to improve efficiency and effectiveness in complex problem-solving initiatives.
Area of Science:
- Computer Science
- Social Sciences
- Human-Computer Interaction
Background:
- Macro-task crowdsourcing offers potential for complex problem-solving, such as addressing climate change.
- However, its labor-intensive nature and facilitation complexity limit efficiency and effectiveness.
- Artificial intelligence (AI) presents an opportunity to overcome these limitations in crowdsourcing facilitation.
Purpose of the Study:
- To explore and understand the potential of AI in facilitating macro-task crowdsourcing.
- To develop a theoretical framework using affordance theory to describe AI's role.
- To identify specific AI affordances and their manifestations in crowdsourcing facilitation.
Main Methods:
- A two-stage, bottom-up approach was employed.
- Stage 1 involved a structured analysis of academic literature.
- Stage 2 included validation through two observed macro-task crowdsourcing initiatives and six expert interviews.
Main Results:
- Seven AI affordances were identified that support 17 distinct facilitation activities.
- Specific manifestations illustrating these affordances were detailed.
- The findings provide a clearer understanding of AI's capabilities in crowdsourcing facilitation.
Conclusions:
- The study advances scholarly understanding of macro-task crowdsourcing and AI's role in facilitation.
- Practitioners can leverage these findings to integrate AI into crowdsourcing processes.
- The identified AI affordances have the potential to significantly improve facilitation efficiency and crowdsourcing effectiveness.
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