Related Experiment Video
Updated: May 16, 2025

Author Spotlight: A Novel Setup to Conduct Naturalistic Laboratory Experiments with Real Human Actors in Scenarios
Published on: August 4, 2023
Hunting for Paradoxes: A Research Strategy for Cognitive Science
1Behavioural Science Group, Warwick Business School.
None:
How should we identify interesting topics in cognitive science? This paper suggests that one useful research strategy is to hunt for, and attempt to resolve, paradoxes: that is, apparent or real contradictions in our understanding of the mind and of thought. The rationale for this strategy is the assumption that our current thinking, and our various partial theories, of any topic are typically ill-defined, inconsistent or both. Thus, contradictions and confusions abound. Isolating paradoxes helps us expose vagueness and contradictions and demands that we formulate our ideas more precisely. From this point of view, finding a robust and puzzling contradiction in our current thinking should be celebrated as an achievement in itself. Ideally, of course, we then make further progress by clarifying how the paradox may be resolved, by clarifying our theories or finding new data that may decide between inconsistent assumptions. This approach is illustrated through examples from the author's research over several decades, which seems in retrospect to involve a repeated, if largely unwitting, application of this strategy.
Related Concept Videos
Cognitivism
Previously dominated by behaviorism, which prioritized observable behaviors and largely ignored mental processes, psychology transformed in the 1950s. Cognitive psychologists argue that understanding how we think and process...
Introduction to Cognitive Psychology
This field emerged in the mid-20th century, following a period dominated by behaviorism, which...
Reason and Intuition
Cognitive Learning
E. C. Tolman's theory of purposive behavior emphasizes that much behavior is goal-directed. He argued that to understand behavior, we must look at the entire sequence of actions leading to a goal. For instance, high school students study hard, not just due to past reinforcement but also to achieve the goal of getting into a good college.
Tolman introduced the idea that behavior is influenced by...
Revisionist Views of Adolescent and Adult Cognition
Naturalistic Observations

