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Facilitating the Analysis of Immunological Data with Visual Analytic Techniques
Published on: January 2, 2011
Measuring Real-World Understanding of Patterns in Data Graphics
Abstract:
Presenting data visually is a cornerstone of effective science communication. While prior studies have investigated humans' ability to effectively perceive values in charts, fewer have focused on the translation of perceived values to real-world conclusions. Those that do focus on real-world understanding often utilize convenience samples or focus on very simple graphic formats, resulting in an incomplete understanding of how viewers translate data graphics into meaningful conclusions. We utilize a probability-based sample of over 3000 participants in the U.S. to test user understanding of three chart types and find that both educational attainment and age play a role in the ability to interpret data graphics. Our work demonstrates a need for further study on how chart comprehension and comfort with drawing real-world conclusions differ across demographic groups and commonly used chart types. In addition, this work highlights that complex charts can be inaccessible to viewers who lack confidence in reading a chart.
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