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#Laser Surgery: How Lasers are Portrayed on Instagram.
Journal of Drugs in Dermatology : JDD
|November 7, 2022
Summary
Social media platforms like Instagram are increasingly used to share information about cosmetic procedures. Content includes before-and-after photos and videos of laser surgery, influencing public perception and trends.
Area of Science:
- Medical Aesthetics
- Dermatology
- Plastic Surgery
Background:
- Instagram is a major platform for public information access, trend dissemination, and entertainment.
- A notable trend involves sharing content related to minimally invasive cosmetic procedures, particularly laser surgery.
Purpose of the Study:
- To analyze the presence and nature of cosmetic procedure content on Instagram.
- To understand how laser surgery is represented on social media.
Main Methods:
- Content analysis of Instagram posts.
- Categorization of content types (before-and-after photos, videos, educational posts, advertisements).
Main Results:
- Laser surgery content is prevalent on Instagram.
- Content formats include visual transformations, procedural demonstrations, and promotional materials.
Conclusions:
- Instagram serves as a significant channel for the promotion and discussion of cosmetic procedures like laser surgery.
- The platform shapes public understanding and interest in these interventions.
