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Current Trends in Nursing II

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Trends in nursing are multifactorial and associated with changes in society, within the nursing profession, and in other professions. Notably, telehealth and remote nursing contribute to successful healthcare delivery for numerous patients and help reduce stress for nurses due to nursing shortages. Nurses can reach patients, monitor their conditions, and interact with them using computers, audio, visual accessories, and telephones—for example, remote patient monitoring systems. Likewise,...

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#nursing. What Nurses Do on Instagram- A Mixed Methods Study.

Benjamin Bohn¹, Veronika Anselmann¹

¹Institute of Nursing Science, University of Education Schwaebisch Gmuend, Schwaebisch Gmuend, Germany.

SAGE Open Nursing

|September 2, 2024

Summary

This summary is machine-generated.

Nurses using Instagram to share values and beliefs gain more followers and engagement. This highlights social media's role in nursing professional identity and development.

Keywords:

instagram nurses professional identity social media

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Area of Science:

Nursing
Social Media Studies
Professional Identity Development

Background:

Social media use is rapidly increasing globally.
Instagram is a leading platform, with significant adoption among healthcare professionals.
Nurses utilize social media for professional networking and identity formation.

Purpose of the Study:

To investigate how nurses leverage Instagram for professional identity development.
To explore the role of nurses' Instagram content in advancing the professionalization of nursing.
To analyze the impact of Instagram usage on followers and professional engagement.

Main Methods:

Visual content analysis of Instagram posts.
Hierarchical cluster analysis to categorize nursing profiles.
Qualitative content analysis of nursing-related hashtags and profile content.
ANOVA to compare engagement metrics across profile clusters.

Main Results:

Three distinct nurse Instagram profile clusters emerged: 'Show me what you do,' 'Let's do education,' and 'The things we believe in.'
Profiles sharing personal values and beliefs, often blending professional and home life, attracted the most followers and comments.
Content focused on knowledge and education received fewer followers and comments compared to value-driven content.
Hashtag analysis indicated nurses use specific tags to connect with other nursing professionals.

Conclusions:

Social media, particularly Instagram, offers potential benefits for nursing professional identity.
Engagement increases when followers connect with a nurse's shared values and beliefs.
Strategic content sharing on Instagram can foster professional community and dialogue within nursing.